Ace & Tate is a Dutch eyewear brand known for stylish, affordable prescription glasses and sunglasses, combining modern design with sustainable materials. They are committed to creating a more planet-friendly product and to becoming an engine for positive change within the industry.
Founded in 2013 by Mark de Lange, Ace & Tate strives to challenge current perceptions of the eyewear industry. Being a direct-to-consumer omnichannel eyewear brand, Ace & Tate sells directly to their customers both online and via their 85 shops spread across Europe.
Ace & Tate
After working at various investment companies, Mark de Lange entered entrepreneurship in 2012. After a trip to New York, Mark got inspired and thought that eyewear shouldn’t be more expensive and harder to get than a pair of sneakers.
“Ace & Tate is built on the core belief that eyewear is not just a medical necessity, but also a great accessory”
By controlling every step of the design and manufacturing process, thus cutting out the middlemen, the company is able to deliver a high-quality product at a competitive price. Ace & Tate places sustainability and customer experience first and foremost, which is reflected in their loyal customer base with a high degree of interaction both on and offline.
Rinkelberg has supported Ace & Tate since 2015, both participating in and leading multiple rounds of funding.
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